Social media marketing is a great way of reaching a wider audience. We can target custom audiences to ensure the right kind of traffic is directed to your website. This includes certain demographics including age, gender, location and even interests.
We will create a social media strategy to decide which platforms are best for you and your business, whether that be Instagram, Facebook, LinkedIn, Twitter, TikTok, Snapchat or all of the above. Creating a content audit and a posting schedule is also key to being prepared and sticking to consistent messaging and posts.
A content audit would involve gathering all current content such as images, videos, blogs and copy to see what is still relevant, what can be improved and what content needs to be produced.
How we can help…
At Omnis we can help you with social media content creation, strategy and analysing the data. Social media posts can be boosted or posted organically. Much like paid search, boosted posts allow you to pay in order to appear to a greater number of relevant people who are more likely to convert. We can help you manage this and produce reports on the results.
We will also ensure calls to action are present on all activity and can be tracked back to the website so we can analyse the effectiveness of social campaigns.
Get in touch to discuss your social media strategy.